Grow

The right message
to the right members.

Your booking system already knows who has gone quiet, who is about to finish a trial and who has never tried a Saturday class. Buluo lets you reach exactly those people, once or on autopilot.

Channels
Email, push notification and WhatsApp
Targeting
Segments built from memberships and activity
Automation
Workflows with messages and staff tasks

How Marketing & automations works

●Product film/Marketing & automations

Why it matters

Sending everything to everyone trains members to ignore you. The useful message goes to forty people, and those forty are hard to find by hand.

BeforeWith Buluo
  • Exporting a list to a separate mailing toolSegments built from live member data
  • The same newsletter to every memberA message for the people it is relevant to
  • Remembering to welcome each new memberA workflow that does it on day one, three and fourteen
What is inside

Everything in Marketing & automations.

01

Segments from real behaviour

Filter by membership, last visit, attendance and more. Segments stay current as members' activity changes.

02

Campaigns on three channels

Send by email, push or WhatsApp from one composer, to a saved segment or a hand-picked list.

03

Workflows

Enrol members on a trigger and run a sequence of push notifications, emails and staff tasks, starting from ready-made templates such as a new member welcome.

04

Member sources

Ask how people heard about you at sign-up and report on which channels bring members who stay.

05

Reviews

See what members say about your gym and your coaches in one place.

06

Your brand on every email

Emails go out under your gym's wordmark rather than ours.

Built to be trusted

Marketing your members will not resent.

Every campaign email has an unsubscribe link that works in one click. WhatsApp news only goes to members who opted in to news. A workflow step never sends twice to the same person.

Unsubscribe
One click, on every campaign email
WhatsApp news
Opted-in members only
Duplicates
Each workflow step sends once per member
Guests
Not added to marketing unless they agree

Payments

Processed by Stripe and paid out to your own bank account.

Your data

Export your members, schedule and payment history at any time.

Privacy

GDPR data export and erasure are built into the product.

Terms

Month to month. No setup fee and no contract to get out of.

Buluo Limited · Registered in Ireland · Cork

Good to know

Questions about Marketing & automations

Something we have not covered? Write to hello@buluo.ie and a person will reply.

Do I need a separate email tool?

No. Segments, campaigns and workflows are built into Buluo and work directly from your member data, so there is nothing to export or sync.

What can a workflow do?

A workflow enrols members when a condition is met, then runs steps over time: a push notification, an email or a task assigned to staff.

Can I message a list that Ask Buluo gave me?

Yes. When an Ask Buluo answer lists members, you can turn it into a campaign draft and review it in Marketing before sending.

How do unsubscribes work?

Every campaign email includes an unsubscribe link. Members who use it are excluded from future campaigns automatically, while booking and payment messages still reach them.

See Marketing & automations with your own business in it.

Start a free trial and try every feature on this page for yourself. No card needed.